UX Design / Creative strategy

Brand communications

Communication strategies that I created and executed


creative strategies

Brand communications

While my time in advertising agency, I had opportunities working on Brand communication strategies across different mediums from TV commercial, events, web campaigns to prints.  This experience taught me to
1. think of the message that could be translated into different medium
2. Think through each touch point to convey consistent message. 


Guide dots

Kirin Beer Broquet

Band-Aid Dancing Band-Aid

Case study


Band-Aid TV commercial



Iams Dog & Cat TV commercial



Lipton TV commercial



Whiskas TV commercial